TY  JOUR
TI  Communicative Characteristics of Social Advertising and Its Impact on Youth Behavior: The Sociolinguistic Study
KW  mass communication; communication characteristics of social advertising; student youth; digital generation; the effectiveness of social advertising; provocative social advertising
JO  Scientific Research and Development. Modern Communication Studies
AU  Voevodina, E.V.
AU  Morkovkina, A.A.
PY  2022
IS  11
PB  INFRA-M Academic Publishing LLC.