An Integrated Approach to the Analysis of the Reproductive Potential of a Machine-building Enterprise in the Formation of Its Product Policy

V. A. Kurskiy; M. V. Gryazev; V. Y. Ancev; L. Vasina

doi:doi:10.12737/2587-9111-2020-64-72

UDC 33

An Integrated Approach to the Analysis of the Reproductive Potential of a Machine-building Enterprise in the Formation of Its Product Policy

Published в Scientific Research and Development. Economics · Volume 8, Issue 5, 2020 · Pages 64–72 · Rubrics: Сommon questions

DOI 10.12737/2587-9111-2020-64-72

Received: 21.10.2020 Accepted: 03.11.2020 Published: 03.11.2020

Authors

V. A. Kurskiy ¹ · M. V. Gryazev ² · V. Y. Ancev ³ · L. Vasina ⁴

1 FSBEI HE "Tula State University"

2 Tula State University (rector)

3 Tula State University

4 Tula State University
Russian Federation

ABSTRACT

An integrated approach to the analysis of the potential of the phases and participants of the reproduction process at the stage of forming the product policy of a machine-building enterprise and its development in critical directions is proposed. This allows, from a unified standpoint on the mismatch between the target and the achieved level of potential, to identify critical participants in the reproduction cycle, whose internal capabilities are insufficient to optimize the economic result from the product program and to identify the contribution of each participant based on the analysis of the hierarchy of cause-and-effect relationships of the variables of the utility function with the elements of their potential, as well as assess and select local development strategies for critical participants. The materials of the article can be useful to specialists dealing with the problems of developing a product policy and developing enterprises.

KEYWORDS

enterprise product policy reproduction process functional potential development/management

Information References

Authors:

1. FSBEI HE "Tula State University"

2. Tula State University (rector)

3. Tula State University

4. Tula State University

Russian Federation

Type:

Article

Pages:

from 64 to 72

Status:

Published

Subject area:

UDC 33

Language:

Russian

Keywords:

enterprise, product policy, reproduction process, functional potential, development/management

References

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