, Россия
ГРНТИ 50.07 Теоретические основы вычислительной техники
ББК 3297 Вычислительная техника
The article discusses the significance of changes in personal preferences and user information perception mechanisms to adjust the requirements for the appearance of information providing objects. The clip thinking phenomenon is considered as one of the main sources of changing the information perception mechanism by people. The article proposes and mathematically describes an information model for assessing the main indicators of the attractiveness of an information object. A method of assessing users’ personal preferences, which has been tested on the target audience of company websites, is considered. Conclusions have been made about the necessity to adjust the requirements for website ergonomics.
perception mechanisms, website ergonomics, information model, information object, methodology, target audience
1. Averchenkov V.I. Spasennikov V.V., Rytov M.Y,,Kondratenko S.V., Kuzmenko A.A. (2017) Methodology ofevaluation of operators activities in man-machine systemswith color estimates. Proceedings of the InternationalConference on Industrial Engineering, Applications andManufacturing (ICIEAM) (St. Petersburg, Russia, May 16-19, 2017), IEEE Xplore Digital Library. doi:10.1109/ICIEAM.2017.8076141
2. Berezovskaya I.P. (2015) [Problem of MethodologicalSubstantiation of the Concept “Clip Thinking”]. St.Petersburg State Polytechnical University Journal.Humanities and Social Sciences, no. 2 (220), pp. 133-138.(in Russian). doi: 10.5862/JHSS.220.15
3. Bogomolov S.A., Spasennikov V.V. (2018) Problemystandartizacii jergonomicheskih trebovanij v processesozdanija novyh sistem, izdelij i innovacionnyh tehnologij [Ergonomic Requirements Standardization ProblemsDuring Formation of New Systems, Products AndInnovation Technologies]. Bulletin of Bryansk StateTechnical University, no. 1 (62), pp. 73-84. (in Russian).doi: 10.12737/article_5a795ffc64d127.49426895
4. Dergachyov K.V. (2015) Obespecheniejergonomichnosti pol'zovatel'skogo interfejsa priproektirovanii veb-sajtov [Ensuring of Interface Usabilityin Websites Design]. Proceedings of the InnovationMethods and Models in Economic Psychology, Ergonomicsand Industrial Management: All-Russian Scientific andPractical Conference with International Participation(Bryansk, Russia, October 25-26, 2015), Bryansk StateTechnical University, pp. 196-199. (in Russian).
5. Dergachyov K.V., Spasennikov V.V., KondratenkoS.V. (2017) Jergonomicheskoe obespechenie razrabotkidizajna logotipov [Ergonomic Support for Development ofLogo Design]. Proceedings of the Academy of TechnicalAesthetics and Design, no. 1, pp. 41-46. (in Russian).
6. Evenko V.V., Shakhovskaya A.A. (2014) Metodikaocenki jergonomicheskoj sbalansirovannostikorporativnogo sajta promyshlennogo predprijatija [Methods for Evaluation of Ergonomic Balance ofCorporative Website of Industrial Enterprise]. Bulletin ofBryansk State Technical University, no. 2 (42), pp. 107-113. (in Russian).
7. Munipov V.M. (2001) Jergonomika [Ergonomics].Moscow: Logos. (in Russian).
8. Kak pravil'no vybrat' cvetovuju shemu dlja sajta [Howto Choose the Color Scheme for a Website Correctly].Available at: https://www.internet-technologies.ru/articles/kak-pravilno-vybrat-cvetovuyu-shemu-dlya-sayta.html(accessed 30 June 2019) (in Russian).
9. Chto takoe juzabiliti? [What Does Usability Mean?].Available at: https://usabilitylab.ru/blog/chto-takoeyuzabiliti/ (accessed 30 June 2019) (in Russian).
